The formula is simple and effective. Our client, the Western United States Agricultural Trade Association (WUSATA®), organized for 6 US dried fruit and nut producers to travel to the UK, Holland and Belgium, and for TradeScope to arrange factory visits and one-on-one meetings in each country.
The results were immediate. One of the producers closed a deal for 7 containers of almonds with a value of roughly $750K before the trip was over.
The power of meeting face-to-face is often undervalued or overlooked in this era of social media. Contact Ted Horton to get you up close and personal with European buyers or International food & beverage producers.